The Holocaust Of The Jewish Holocaust - 858 Words

The Jewish Holocaust is often described as the largest, most gruesome holocaust in history. It began in 1933 with the rise of Adolf Hitler and lasted nearly twelve years until the Nazi Party were defeated by the Allied powers in 1945. The expression â€Å"Holocaust† originated from Greece which is translated to â€Å"sacrifice by fire†. This is a very proper name considering the slaughter and carnage of Jewish people inflicted by the Nazis. In addition to the Jewish, Gypsies, Jehovah’s Witnesses, homosexual, and physically and mentally disabled were targeted by the Nazis. Although the numbers are not exact, it is estimated that approximately eleven-million people were killed during the Holocaust. This includes about six-million Jews and one-million children. The persecution begins on April 1, 1933 when Nazis initiated the first action against Jews. It began with a boycott of all Jewish businesses and only became more extreme as time went on. In September of 1935 Jews were excluded from public life and stripped of citizenship and marriage rights. This was an unprecedented action that was enforced by the German government through the Nuremberg Laws. Several other anti-Jewish laws were established during the buildup of World War II. During these dismal years, countless Jews were sent to â€Å"camps†. These â€Å"camps† ranged from concentration camps, extermination camps, labor camps, to prisoner of war camps. Nevertheless, all of these camps treated Jews inhumanly. Dachau, Germany was the home ofShow MoreRelatedThe Holocaust And The Jewish Holocaust3822 Words   |  16 PagesNoam Hiltzik Holocaust Dr. John Christian Bailey Term Paper Hundreds and thousands of people are shoved into a confined space, very few resources are granted to them. The little money that they have left can barely buy food for a week. The rations that are provided for several days barely can last one. These people are forced to perform backbreaking labor, and those who cannot work, do not get to eat and thus cannot survive. This is what the Jews of Europe experienced in the Ghettos. This stageRead MoreThe Jewish Holocaust Essay1872 Words   |  8 PagesThe Jewish Holocaust could be, and is, widely accepted as one of the most brutal and damaging atrocities ever to occur in the history of humanity. The level of brutality brought on by this atrocity is to such a degree that whenever the word â€Å"Holocaust† is mentioned it is not the Greek origins of â€Å"offer burning† that comes to mind; but, instead, the thought that resonates is the death of approximately 6 million Jews and other minorities brought on by racial hatred, radi cal ideology, and establishedRead MoreThe Horrors of the Jewish Holocaust690 Words   |  3 Pageson whether to be Jewish or Non-Jewish, to either be Jewish and fight back or to go with the flow, and to be Non-Jewish and fight back or go with the flow? Being non-jewish and going with the flow would be the smart choice, if survival is the goal. In that time period being Jewish was awful. Being Jewish basically meant you were an outcast. During the Holocaust it would have been better to not be Jewish and to stay out of the way, or go with the flow. Even though being Non-Jewish and not fightingRead MoreJewish Literature And The Holocaust899 Words   |  4 PagesHolocaust literature is one of the emerging field in literature during the second half of the twentieth century. Several Holocaust survivors wrote about the atrocities they witnessed and their experiences during the incarceration. The word â€Å"Holocaust† encompasses images of death, horror, and inhumanity. Although many survivors find it difficult to talk aabout their experience, some of the took an oath to use their pen to protest against such horrible genocide and to make sure that this would neverRead MoreDenial of the Jewish Holocaust735 Words   |  3 Pagesextermination of a national, racial, political, or cultural group.† A major part of the Holocaust genocide is denial. Holocaust denial is present in the United States, Europe, and Canada. These people, known as â€Å"revisionists† try to deny the extermination of six million Jews during Wo rld War II. The revisionists claim that there are no documents to prove the holocaust actually existed (Holocaust Denial n. pag). â€Å"The Holocaust, like evolution, is robustly supported and generally accepted by all but a fringeRead MoreJewish Migration And The Holocaust2907 Words   |  12 PagesWhile researching texts written about Jewish Diaspora, I came across many documentary publications on Holocaust. 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According to Merriam-Webster a ghetto is, â€Å" a part of a city in which members of a particular group or race live usuallyRead MoreThe Horrors of the Jewish Holocaust530 Words   |  2 Pagesbeing torn from your family, home, and the people that you loved. Most all Jewish people in that time had to live through that. There were very few that were lucky enough to have escaped. They were even luckier if they were helped out of camps by other Jewish people and brought home to their families. Now just imagine if all of the Jewish people fought back. Opposing views claim that the Jewish people during the Holocaust should not have fought back; nevertheless, fighting back would have beenRead MoreNegligence in Reporting the Jewish Holocaust1123 Words   |  4 Pages The Jewish Holocaust, one of the most horrific mass murders in human history, took place from January 30, 1933 until May 8, 1945. Hitler blamed the Jewish population for Germany’s downfalls at the time, and his anti-Semitic views eventually led Germany to create a complicated scheme of Jewish extermination. Over six million Jewish lives were lost in this mass murder. America, usually portrayed as the country that lends a helping hand to all nations in desperate need, did absolutely nothing to aidRead MoreEssay on The Jewish Partisans of The Holocaust1146 Words   |  5 PagesResistance during the Holocaust, both Jewish and non-Jewish, is a daunting task to cover. Information abounds in relation to this which leads to the problem of putting all of it into one paper. Due to this, I will only cover the specifically Jewish Partisan fighters. The movements are divided into two groups of Eastern and Western Fighters. Partisans fought in almost every European country including but not limited to Belgium, Poland, Russia, France, Italy, Greece, and Lithuania. â€Å"A partisan is

Kotu Fashion Accessories Shop Free Essays

string(248) " April 2013 that special offer is a sales promotion tool which is extremely important for any small business, as it can help the business gains its reputation, prestige and therefore, attracts more customers to grow the profits \(See Appendix B\)\." Vietnam was positioned in 23rd among 30 countries for owning one of the most attractive retail markets globally. The total retail value for clothing and accessories sector in Vietnam was 7. % and held 72. We will write a custom essay sample on Kotu Fashion Accessories Shop or any similar topic only for you Order Now 9% of share in 2009. From 2004 to 2009, there was a growth in the number of clothing and accessories retailers in Viet Name. As predicted in 2010, the number of goods and services would grow 18-19% in 2011. Along with this growth, the rate of retailing goods in 2011 was quite slow compared to previous years due to a decrease in consumption and economic difficulties. However, retailing market like accessories and clothing markets still continued to be the most attractive market ever. According to the Global Retail Development Index (201 1), clothing and accessories retailing is a attention business in Vietnam and stands at a vital position in the market, which influences not only private retailer but also the government’s attention. The government has tended to pay more attention to the local retail market. To be more specific, they have encouraged people to increase the use of local products, which urges the local market to improve. For instances, many campaigns were emerged by the government with the purpose of developing the industry potentially such as the recent campaign named Vietnamese people buy Vietnamese goods’. According to Ministry of Industry and Trade (2010), a report in September ‘Industry and Trade’ in 2011 showed that in the first 9 months of 2011, the total sale of goods and services rose more than 17%. Nevertheless, this was still a low percentage compared to previous years, which tended to grow more than 20%. In 2010, the total retail grew to 24. 5% compared to previous year. This shows that Vietnamese demands for accessories have been rising and are more likely to be an upward trend. Hence, the opportunities for an accessories retailer to enter the market and increase the number of customers are very significant. RESEARCH QUESTION How can SOOT Shop attract more customers and increase the number of loyal customers? METHODS In order to effectively respond to the team’s research question, the research team have examined both primary and secondary research. For primary research, in order to clearly understand the shop owner’s problems, on 6 March 2013, the research team visited and had an interview with the owner of SOOT Fashion Accessories Shop, Mrs.. Maim Then Then (See Appendix A). On 5 April 2013, the research team visited Qua Tang shop, one of the most popular accessories shop among the area to observe ND compare SOOT Shop with its neighboring competitors. In addition, the research team visited a competitor’s accessories page named V;C on 5th April 2013. Furthermore, a survey was conducted randomly including 10 males and 10 females respondents on 10 April 2013 (see Appendix C). The data was clearly identified with a table of survey results, proportions, bar graphs and pie charts. Finally, on 14 April 2013, the team members had met with Ms. Unguent NCO Line, an online shop owner who has five years experience in doing Internet advertising (See Appendix B). Then, he research team interviewed the expert Do Truing Tuna, an owner of a grocery shop on 15 April 2013 to find out more about special offer strategies (See Appendix B). And on 12 April 2013, the team interviewed Mrs.. Cacao HTH Hung, the owner of Gardenia Hotel in Dalai City about her specialize on membership program (See Appendix B). For secondary research, the research team have searched on REMIT Online Library, government documents, and Google Scholar to find out about the possible problems as well as solution regarding social networking sites, special offer and loyalty program. Figure 1 . Gender of respondents FINDING Social Networking Sites (An) In the interview on 6th March 2013,the owner of Soot shop, Ms. Maim Then Then claimed that she would like to increase the number of customers by using Faceable which she has not had any experience in the previous time. Based on the survey that the research team conducted on 10 April 2013 on randomly adolescents a young adults (See), seven out of ten respondents research on Faceable before purchasing (See). On 14 April 2013, in a meeting with Ms. Unguent NCO Line, an online shop owner has five years experience, emphasized that social networking sites are opportune for business to increase customers (See). After researched and visited on a competitor’s accessories page named VC on 5th April 2013, the research team noticed that they often stay online to quickly answer customers’ question about the products and have separated albums for each kind of products. Bankcard (2011) indicates social networking sites help to connect nodes and branches. The author states that social networking sites contribute to increase sales, services and brand the products as a major hub. According to the Thou Tree News (2012), there was a growth of approximately 200% from 2. Million to more than 8. 5 million in the number of Faceable users in Vietnam. Unguent (2012) adds that the majority users’ ages in 2011 are from 15 to 34 years old which is similar to the target ages of the business. Unguent also represents that Faceable has the highest rate of number users and a large gap comparing to Vietnamese social networking sites in 2011. Special Offer (That) Ms. Then, owner of SOOT shop states during the interview on 6 March 2013 that she has considered using special offer to attract more customers to her shop (see Appendix A). A survey was conducted on 10 April 2013 (see Appendix C), in which 9 UT of 10 respondents would choose to buy goods from accessories shop, especially, which offers them several gifts or discounts. 50% of those like to make purchases on special days if this shop offers ‘5-10%’ discount and another 50% refers buying if the shop applies ‘buy 2 get 1 free’ (see Figure 1). The expert Do Truing Tuna, a owner off grocery shop states in the interview on 15 April 2013 that special offer is a sales promotion tool which is extremely important for any small business, as it can help the business gains its reputation, prestige and therefore, attracts more customers to grow the profits (See Appendix B). You read "Kotu Fashion Accessories Shop" in category "Fashion" According to David K and John M (2000), special offer is a tool to keep loyal customers and satisfy new customers. The authors claim that a retailer can apply special offers for different customers by recognizing loyal or new customers digitally via Kiosks, Internet and mobile devices. By using it, business can conceive different offers for different customers based upon their historical purchases and preferences. On 5 April 2013, the research team visited Qua Tang shop, one of the most popular accessories shop among the area, which also is a strong competitor of SOOT shop (see figure 2). The team found out that Qua Tang hop offers discounts and other sales promotion strategies frequently. For instance, the shop offered ‘buy 2 get 1 free in the woman day last month and it was high appreciated within new and loyal customers (see Appendix C). According to Wend (2012), some small businesses are now considered special offer through email marketing promotion as an effective way to get more attention of the customers. Special offer can be a way to motivate customers to buy products, it can be occurred with many forms as well, for instances, ‘buy and get discount on the second product’, ‘buy one get one free’ and free shipping. In order to create an efficient email advertised offer, Wend mentions four advices. Firstly, a business should understand the need of the customers and offers them products with perceived value. Secondly, business has to be well defined their goals, why they do an offer. The reason they make the offer should not be because their competitors do. Thirdly, firms should be clear about their ability, which meaner that they have to make sure they can afford the offer. Finally, a successful business should think about partnering with a non-profit making organization in order to position the business’s name in the mind of customers. According to Jim (201 1), some businesses have mistaken the true meaning of special offers, which caused irreparable damages to a company’s reputation. He expresses some main ideas help firms to understand more about special offer. One of the most common mistakes that most of small business makes is training the marketplace to wait’. For example, a seminar business applies an early-bird discount to persuade customer to book promptly although customers still buy tickets with the actual price. Then, when the seminar’ s date gets close, he offers X% to sell his tickets quickly. Eventually, the business loses it reliability. Secondly, Jim found that famous brand companies are often successful with their special offer strategies. The reason is that big companies often spend quite a long time for their wide research and receives advices from their professionals. Membership Card (HTH) Ms. Maim Then Then, the owner of SOOT Shop stated in an interview on 6 March 2013 that she wants to apply sale promotion strategies, which can effectively attract more customers and improve the shop’s loyal customers (See Appendix A). The research team’s survey on 10 April 2013 shows that 9 out of 10 respondents are attracted to the idea of having a membership card for an accessories shop (See Figure 3) and they would like to make more purchases if the shop provides promotions (See Appendix C). In an interview on 12 April 2013, Mrs.. Cacao HTH Hung, the owner of Gardenia Hotel in Dalai City, implies that membership card is one of the most important promotion tools to keep the loyal customers on track (See Appendix B). However, there are many firms failed to run the customer loyalty programs effectively. She also states that in order to run the customer loyalty programs efficiently, businesses should do surveys and market researches on customer urchin’s behaviors and then create an adequate reward for loyalty. According to Dowling and Uncles (1997), a European investigators researching business-to- business marketing in the sass stated that a firm is mostly profitable from their loyal customers. This is because of seeking more profits by lower servicing costs, less price sensitivity and suggestions passed on to other potential customers by loyal purchasers. On 5 April 2013, the research team visited Qua Tang shop, one of the strongest competitors of SOOT Shop and noticed that Qua Tang Shop has paid special attention to improve their customer loyalty programs such as patronage rewards and membership cards. They offered membership cards with different colors and designs aiming to different valued cards. According to LittleKing integrated marketing group (n. D), businesses should be aware of the mentality â€Å"one product fits all† because not all of the customers’ needs and wants are always the same. Therefore, a hierarchy of valued consumers should be released such as diamond, premium and gold membership cards. Furthermore, ‘lapsed’ members, who signed for a membership card, but only use it for one time and never use it again, are also problems dealing with membership cards and challenging almost all genuineness. If the shop provides membership cards for those who will probably ‘lapsed’, the shop will not only waste their efforts to maintain the customers, but also suffer from loss of resources such as the cost to make the membership card. According to a survey of professor Worthington (2009), although membership cards often attract widespread customers’ interests, they are still likely that it has a large amount of ‘lapsed’ members. There is no accessible information that could show the percentage of membership cards that are ‘lapsed’ or ‘active’. Nevertheless, professor Worthington survey outcomes indicate that the most frequent reason for not participating in membership programs are not attracted by the prizes and a slight rate of people who cited ‘privacy’ reasons. RECOMMENDATION Social Networking Site (An) On the survey conducted by the research team, nine out of ten respondents like purchasing accessories on Faceable. The expert, Ms. Unguent, said that having an efficient controlled Faceable page could help to increase the number of customers. Noticed by the research team, the competitor, VC shop, also had a Faceable page, which had well decorated picture albums and quick service. Bankcard (2011) asserts that by directly using a social networking site and connecting with the customers could collect positive reviews and high reputation as return since customers feel that their feedbacks are important and they are cared. The Thou Tree News (2012) reports that the number of Vietnamese Faceable users increased of around 2 times within one year. Unguent (2012) adds that the significant Faceable users’ age are from 15 to 34. Therefore, Soot shop should create a Faceable page, which is easy and inexpensive, to increase the potential customers. The expert, Ms. Unguent, advised that the shop should have 2 Faceable pages, which are a personal page and a fan page. The shop can update the information and pictures related to their products, notes, and feedbacks from customers and use the personal page to share this information and add friend. In this way, the shop can be active in increasing the number of users they want to transfer information because users do not randomly like the page unless the shop has a big brand name or high products’ prestige. Ms. Unguent also recommended not tagging the customers in the pictures to avoid disturbing them, except the owner’s friends if they do not mind. Ms. Unguent added that the pictures should have clear descriptions and be similar to the products because if the products and picture are not matched, the shop could lose their prestige. The most impressive aspect on the competitor’s Faceable page is they have separated albums for each kind of products; this could help customers to save their time for searching purposes. Soot shop should consider this aspect. The most important thing that VC shop cannot efficiently manage is that there are many other shops’ advertising on the page and the host also updates personal statuses and emotions. This could get bad reputation in return and the customer could click on the other’s pages, as a consequence, they might lose their customers. Hence, Soot shop should not post any personal activities onto their business pages. On the survey administered by the research team, service is the most importance to the female customers and the second importance to the male customers. In addition, the competitor shop also has the order service for the products that they do not have. Therefore, Soot shop should try often stay online to quickly response to customers. Their strength is to make handmade accessories hence producing stuffs that customers order is also possible. Special offer (That) The research team administered a survey and pointed out that there are 9 out of 10 respondents would like to buy products from accessories shop where offers them gifts or discounts (See Appendix C). Half of the respondents like to make purchases on special days if this shop offers ‘5-10%’ discount and another 5 respondents refers buying if the shop applies ‘buy 2 get 1 free’ (See Appendix C). The research team observed a well-know accessories shop named Qua Tang, which is one of a SOOT shop’s competitor. Qua Tang implements sales promotions strategy frequently to acquire more customers. The latest is ‘buy 2 get 1 free’ offers on woman days and it is widely popular among the area. According to Wend (2012), special offer through email marketing promotion is now extremely important to small business. She informs that special offer indeed can be an effective way to prompt customers to buy products. In order to attract customers by special offer, Wend argues that a firm has to understand the need of customers and offers them products with appropriate value. Moreover, business needs to know their specific goals and abilities to make a healthy offer. Jim (2011) states that not every business understands clearly the true meaning of special offers, which leads them to several inevitable losses. He mentions an example regarding to his one customer that losses its reputation due to misunderstanding of special offer. According to David K and John M (2000), special offer is an efficient strategy to fulfill loyal customers’ and new customers’ expectation. The authors infer that a retailer can know more about customer’s buying powers and preferences using modern tools such as Kiosks, Internet and mobile devices in order to manage different offers for each group of customers. The positive aspects of special offer are obvious; every customer refers to receive discounts and gifts when they make purchases. Thus, if SOOT shop wants to increase the number of first-time customers and preserve the number of membership, sales promotion as special offer is essential. However, special offer is quite popular among other accessories shop, many competitors also apply special offer to attract more customers such as Qua Tang shop. Therefore, SOOT shop also has to make sure the reason for offering, who to offer, what and when to offer. For example, shop can offer ‘5% discount’ for new customers and ‘10%’ discount for loyal customers on special days such as Valentine and Mother days. In addition, in order to prevent unnecessary losses, Ms. Then needs to know clearly the ability to offer. If she offers a product value 10,000 vend and sells it 12,000 vend after discount, she would be suffered because she still has to pay money for employers, electricity, and many other fees. Membership card (HTH) A survey released by the research team on April 2013 indicated that 90% of respondents are interested in having a loyalty card for a fashion accessories shop (See Appendix C). Mrs.. Cacao HTH Hung, the owner of Gardenia Hotel in Dalai City, mentions in an interview on 12 April 2013 that one of the most significant promotion tools to maintain the loyal customers is offering membership cards (See Appendix B). Nonetheless, there are not many companies can succeed in implementing the loyalty programs. She goes on to suggest that considering the evaluation of customer purchasing behaviors and then generate the accurate rewards of loyalty are the most important factors to maintain loyalty customers. Dowling and Uncles (1997) refer to a research, which was found by European researchers studying business-to- easiness marketing in the sass. The research claimed that loyal customers are the main contribution to a company’s profit. It is due to its lower expenses by lower servicing costs, lower advertising costs and advices passed on to other potential buyers by loyal purchasers. It will cost much more to persuade a new buyer to make a purchase in the shop than to make a current shopper to purchase again. Hence, SOOT shop should focus more on their current customers and often remind them about the shop through providing promotions and running membership programs. The research team visited one of the competitors, Qua Tang shop, on 5 April 2013 ND noticed that Qua Tang Shop has fully concentrated on improving their membership programs. They provided different colors and designs cards, which distinguished between levels of card members. Little;King integrated marketing group (n. D) states that companies should notice the mentality â€Å"one product fits all†, because there are always differences between every customer’s needs and wants. Therefore, a hierarchy of valued consumers should be released such as diamond, premium and gold memberships. Thus, SOOT shop should apply membership cards to its customers (See Figure 3). The differences between membership cards allow the hop to serve a certain type of persons based on their standard of membership. To illustrate, the system can automatically find the names of customers, their mobile phone numbers, email addresses and save their previous purchases when they use their membership cards to make a purchase. Through that process, the shop can easily classify the customers’ interested items and clothes in order to introduce different kinds of items, clothes to different types of customers. In addition, the shop can efficiently inform different types promotion information to different types of buyers through their mobile phones or email addresses. One of the difficulties of providing membership cards is ‘lapsed’ membership card. Lapsed’ member meaner customer who applied a membership card and only use it for one time. According to a survey of professor Steve Worthington (2009), it always has a large amount of ‘lapsed’ members in every business. There is still lack of available information that could show the percentage of membership cards that ar e ‘active’ or ‘lapsed’. Yet, professor Worthington examinations results imply that the most common reason for not taking part in membership programs are because they are not attracted by the rewards and a small proportion of respondents who cited ‘privacy’ reasons. Thus, SOOT Shop must be aware of their responsibilities to its consumers in satisfying the redeemable prizes and customers’ information to remain customers’ beliefs. In order to do so, firstly, SOOT Shop should pay more attentions to members who ‘lapsed’ through classifying members’ last purchases. And then try to find out the customers’ reasons of not taking part in the membership programs. Finally, inform different types of promotions to different customers. For example, a shop finds out that a small umber of their customers quit being the shop’s loyalty customers because of the low membership cards’ benefits. The shop may apply different type of promotions to those particular members. The shop may send a message to those customers that they fortunately won a randomly contest of the shop and they will receive double points in every purchase by membership card. CONCLUSION In conclusion, SOOT accessories shop should apply the use of social networking sites such as Faceable in order to attract more customers. It should consider launching a Faceable page, which has well decorated products’ albums and information because Faceable takes no cost to create and advertise. It also should strike up friendship with Passbooks users to advertise products widely. Moreover, it should stay online over time to answer customer’s questions and feedbacks. By that way, customers will probably feel that they are respected and it helps the shop to improve its reputation. The shop also has to make sure that the quality of products is similar to the pictures that it has on Faceable to earn customer’s belief. However, SOOT shop should manage to avoid irritating people by tagging them every hour with pictures. In addition, most of people like to make purchases when there is a discount or gift offer. Thus, SOOT shop should apply special offer to get new customers as well as to preserve loyal customers. Nevertheless, other accessories shop also apply special offer, so SOOT shop should be considered when applies this sales promotion tool. To be more specific, SOOT Shop should clearly understand the reason for making the offer, who to offer, what and when it should offer. SOOT shop should not forget their ability to make an offer because if it gives customers more than what it can afford, the shop will face difficulties. Furthermore, SOOT shop should be concentrated on keeping loyal customers by reminding them via membership programs because it will save the services and advertising costs. Providing membership cards have different colors and designs can help SOOT shop to easily classify each type of customer through their names, phone numbers email addresses and purchasing powers. Therefore, the shop would be able to know more about customer’s wants, interests and preferences. One of the difficulties of membership program is that there could be many ‘lapsed’ membership cards. Unguent NCO Line, who has a successful online cosmetic shop named Rim Catnap Skincare, to ask for comment on my recommendation for the business that my research team currently working on. An: Hello Line. Thank for spending time to meet me. I’m An from research and report writing class. As I told u before that today I want to interview you for advice on my project. Ms. Line: Hi An. So how far have you been doing? And which problem that you want me to give advice on? An: Ah. The business that I’m working on is a clothing accessories store. The owner wants to increase the amount of customers. The subtopic I’m doing is social networking sites. However it seems totally new to the owner, her shop doesn’t even have a Faceable page which is now quite familiar to the teenagers and young adults. Ah one more thing, teenagers and young adults are her target customers. That’s why I suggest her to have one. Ms. Line: Oh I see, you are right that Faceable is now getting more popular and it can help to increase sales. But let me ask u this, have u ever been tagged by an online shop in its pictures. An: Yeah, a lot. Ms. Line: How do u feel about that? An: A little bit annoying. At First, I Just ignored them, but there were many notifications and that disturb me. Therefore, if any shop tags me, I will block them or report as spam.. Ms. Line: So why do you suggest the owner to have a Faceable page? An: Ah I’m going to ask her create a fan page. Can you tell me how to increase the â€Å"like†? Ms. Line: k, because she and I work on different kinds of business so you may apply in some ways but not exactly the same k? I suggest having 2 pages, one is a personal page and one is a fan page, because the customers do not randomly like your page unless you have a big brand name or prestige of your product. An: can you please explain in more details? Ms. Line: for the fan page, you update all the product’ details there such as pictures, notes, feedback from customers, etc. For the personal page, all you have to do are adding friends and share what you have updated on the fan page. Because the customers are afraid to be annoyed therefore we have to be active by adding friends with them and remember not to tag them, I think you already know why, huh? Maybe you could tag some of your friends if they don’t mind. And sharing the stuffs that you updated on fan page that mean the information is transferred to the users twice. An: Ah I got it. Ah I also want to recommend on the pictures that she is going to post on Faceable, it must be clear, close enough to see what the product made from. What else do you think I should suggest her? Ms. Line: ah it’s good to do that but you should put the description for the pictures, because pictures sometimes are not clear and that could cause misunderstanding about raw materials. Ah it reminds me that the real products and pictures have to be the same because you may lose prestige if the products look different. You could describe in the pictures that the products may slightly different because of the light. And you could also create an album of customers wearing your products on Faceable, which could help to increase the loyal customers and increase sale from your customers’ relatives since the products is ore reliable when it is introduced by friends. If you are lucky, your customers could be some hot girls or models etc. , you know, stuffs are worn by beautiful girls maybe look more beautiful (laugh) and their fans could come to buy as well. An: k, it sounds good to me. Thank you very much for meeting me again. I would go back to work on the recommendation. If there is any problem, don’t you mind if I call you to ask? Ms. Line: Call me as soon as you have questions. I’m very glad that I can help you. k see way. An: Thank you. Audio script of the interview on 11 April 2013 with Mr.. Do Truing Tuna, owner off rockery shop for over 20 years to ask for some advices for the business That: I m working on a small accessories shop and I intend to ask you some advices for my sub topic which is special offer. Tuna: so its about loyalty program? That: yes and also attract first-time customers Actually, I plan to recommend this shop to apply discount on special days like Valentine and Woman days, specifically, ‘20% discount’, what do you think? Tuna: well, on special days? Mum†¦ I think that it s not a good idea. Firstly, every shop especially small shop should not apply more than 5 to 10% on special days because they can ell more of their products within those days; some shops don’t even have enough stuff to sell, so why then they apply discount? Why do you choose special days to offer? That: I think that special offer will attract more customers, maybe new customers. Many people don’t usually buy products unless it is special days. Those days, they are encouraged to buy something for their friends and family right? Then I think I can focus on new customers Tuna: I think that you should balance between loyal and new customers, I mean it s more about services. If you offer discount for ewe customers the same amount you offer for the old one, they must be upset. Why don’t you separate the offer? I mean decide different offer for different customers? For example, offer 5% for first time customers and 10% for old customers. That: but how can we realize who is the new and who is old customer? Tuna: I think the shop should have been applied some of the other sale promotion tools which can help you to recognize customers such as membership card. There are many way to recognize them, I suggest you to research more about how to realize customers digitally through the internet since the internet is necessary for all the business. How to cite Kotu Fashion Accessories Shop, Essays

Borobudur Stpa Essay Example For Students

Borobudur St?pa Essay The splendiferous monument Borobudur which stands surrounded by volcanoes in the middle of the Kedu plain in central Java is indubitably one of the noblest buildings to have sprung from the Buddhist faith and is one of the worlds finest religious founda tions. It stands to convey an extraordinary impression of the ultimate tranquility which Buddhism affords to its believers. That it does so is an architectural achievement of the highest order and testifies to the successful manner in which structure and decoration have been treated together to produce a coherent whole. Great ingenuity is demonstrated in the lay-out. It is the only stupa in Java which is rich in other types of Buddhist monuments. It is a unique product of genius and it is this uniqueness which makes its interpretation so difficult. The stQpa of Borobudur goes back eleven centuries. In about 800 a.d. a king of the Sailendra Dynasty immortalised his faith in the Buddha in an unexampled monument, conceived and concretised by a poet, philosopher, and architect, named Gunadharma. Gunadharma sallied forth into the mountains of Menorch, his heart rapturous in the hope of transcreating adoration along the path of unending time. Gunadharma, after a long meditation and an indepth study of the great Buddhist Classics, conceived the Borobudur as we know it today. Tradition has it that the architect Gunadharma is integrated into the mountain range of Menorch, where you can see the silhouette of his chin, mouth and nose. The name of the Borobudur has been an enigma. Some have derived bara from vihdra meaning a complex of temples and mona steries, and budur heralds the Balinese word beduhur meaning above. Thus the word signifies a high, eminent or supreme mona stic complex.1 Prof. Casparis explains it as an abbreviation of a com pound word which means, The monasteries of the accumulation   of virtue in the ten spiritual stages in the meditation of a Bodhi sattva 2 Whatever the origin of the word, it does represent the ten stages in mans ascent from the baser world of lust and passion into the highest realms of iiinyatd, which are known as daSa-blmmi or it may also stand to mean date ku £altini* namely the ten sins: pdnalipdto (killing); adinndddnam (stealing); kdmesu mikkliaknro (impurity); musdvddo (lying); pisund-vdkd (slander); pharusdvakd (harsh language); samphdppaldpo (frivolous talk); abfiigglia (covetous ness); vydpddo (malice); mikklidditthi (false doctrine) in the Buddhist philosophy. As one approaches the Borobudur, one is in the presence of a replica of the universe which is three-fold namely kdmadhdtu, rupa-dhdtu, Ð °Ã ³Ã ¹Ã'€Ð °-dhdtu, and beyond these three wo rlds is the Sunya.5 However, the basic lay-out of the building is simple: four square terraces set upon the basement platform and surmounted by three circular terraces which support a stiipa. Each four square terraces are provided with an exterior wali so that there is an enclosed pathway around each level of the monument. A stair-case with lavishly decorated archways leads to the top of the monuments from the middle of each side of the square. The lowest base re presents the kama-dhdtu or the phenomena! world, the world of baser passions. Kdma, desire of senses is one of the four aSvas and is the first of the six factors of existence, the elimination of which is essential for liberation from re-birth. The six are kdma, vedaiid, sanita, dsvds, kamma, and dukkJia The basement has 160 reliefs which have been drawn from a religious text, the Mahakarma Vibhanga. This text deals with the Buddhist system of rewards and penalties for right and wrong actions, a system subsumed in the term karma7 which has been translated loosely as fate. Both the nature of the text and the il lustrations of it, which are found on Borobudur, make it clear that it is addressed primarily to laymen w hose function in Buddhism is to gain merit by supporting the monks. .uf030a22b0193130115d68a12fc35f5b0 , .uf030a22b0193130115d68a12fc35f5b0 .postImageUrl , .uf030a22b0193130115d68a12fc35f5b0 .centered-text-area { min-height: 80px; position: relative; } .uf030a22b0193130115d68a12fc35f5b0 , .uf030a22b0193130115d68a12fc35f5b0:hover , .uf030a22b0193130115d68a12fc35f5b0:visited , .uf030a22b0193130115d68a12fc35f5b0:active { border:0!important; } .uf030a22b0193130115d68a12fc35f5b0 .clearfix:after { content: ""; display: table; clear: both; } .uf030a22b0193130115d68a12fc35f5b0 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uf030a22b0193130115d68a12fc35f5b0:active , .uf030a22b0193130115d68a12fc35f5b0:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uf030a22b0193130115d68a12fc35f5b0 .centered-text-area { width: 100%; position: relative ; } .uf030a22b0193130115d68a12fc35f5b0 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uf030a22b0193130115d68a12fc35f5b0 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uf030a22b0193130115d68a12fc35f5b0 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uf030a22b0193130115d68a12fc35f5b0:hover .ctaButton { background-color: #34495E!important; } .uf030a22b0193130115d68a12fc35f5b0 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uf030a22b0193130115d68a12fc35f5b0 .uf030a22b0193130115d68a12fc35f5b0-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uf030a22b0193130115d68a12fc35f5b0:after { content: ""; display: block; clear: both; } READ: Craft and Art EssayFrom the world of passions or of kdma we reach the world of riipa dhdtu or Form.8 It consists of four square galleries or terraces, with a chain of large niches, which contain Buddha images, culi minating in miniature stupas.   The four square terraces in Buddhist philosophy may also re present dwthvdrydrya satydm? diatitfralokapdldh10 namely the Four Guardians of the World; dhaturattho, virulho or virulhako, virupakkho, vessavano or chatxtirobraUmavilidrah, the Four Perfect States or diatvdri saiigrahawstuni;12 the Four Elements of Popularity or diat vdki smrthya prasthdndni;13 the Four Earnest Mediations namely kdydnu-passamid, iedandmi-passafind, ki ttdtiu-passannd and dhammdnu passatvid; or dxatvdri-samyakprahandni, the Four Right Exertions. But a more complex theology emerges when we consider the Buddha figures enshrined in the niches on the facades. On each side of the monument there are 92 statues arranged in four rows which correspond with the four terraces. The figures represent: seated Mdnu$i-Buddha$ and Dhydni-Buddlias Akshobhya, Ratna Sambhava. Amitdbha and Amogha Siddhi who are associated with the four cardinal points. The legends of Maitreya and Saman tha-bhadra are also sculpted in the third and fourth terraces. Above these four-fold ranks there is a fifth line common to all sides of the monument whose niches house Vairochana. The walls of the terraces are adorned with reliefs portraying life scenes and Jatakas in exactitude to the texts enjoined in Jdtakamdla, Avaddnas Lalitavistara, and Gandavyuha. As befits , the walls are also embellished with a variety of designs of kdlamakara]4 foliage, flowers and spiral ornaments. Above the four terraces of the Ð ³Ã ¹Ã'€Ð °-dhdtu, we reach the higher domain of arupa-dhdtu, the World Beyond Form.15 Here tranquility and serenity prevails and the atmosphere indicates the realm of meditation. There are three circular terraces in concentric circles around the main stupa at the top. There are a number of stupas of which a particular type is found only at Borobudur. These stupas which are constructed with half-open walls, number thirty-two, twenty-four and sixteen on the three successive terraces. Each houses a figure of yet another Dyani-Buddha, Vajra sattva, who is generally accepted as being the highest of these Buddhas; indeed treated almost as a supreme deity in some schools of Buddhism. Again, the latticed stupas with Buddha images represent the near-highest manifestation of Ultimate Reality. There is a striking difference in this sphere and the previous one. There are no reliefs nor any ornamentations. The pilgrim is initiated into the higher sphere of ariipa, where decoration is no longer relevant and the   mysterious chairoscuro of the Buddha, in the latticed stupas, lends a sublimity to the entire atmosphere. The continuous repetition of the same truth is an affirmation of reality. Repetition is eternity. While the lower stages are material and massive, the higher ones rise in simplicity of silence.16 The very presence of latticed stupas numbering thirty-two, twenty-four, and sixteen on the three successive terraces is quite significant and has Buddhist philosophical meaning. Thus, the row of thirty two stupas, may represent dvathrim-Salakshanani. the Thirty Two Signs of Perfection17. Similarily, the twenty-four stupas in a row connote chaturvimSa-tirtlpakleidh, the Twenty Four Minor Evil Passions,18 while the sixteen stupas probably stand for the Sixteen Patimokkha , disciplinary rules binding a bhikkhu}9 The three circular terraces, in concentric circles around the main stupa, have again Buddhist ideology transmuted in them. The three circular terraces may stand for triratnas,20 the Three Treasures: Buddha, Dharma, Sangha; or Thrayovimoksha(21 the Three Kinds of Salvation namely sunnatavimoko (void); animiltavimokho (uncondi tioned), apparihtavimokho (passionless); and mahavyupt. Beyond the three circular terraces is the main stupa. Culmi nating in the centre, it forms the crown of the entire monument. Inside is an open space which is empty. It is the iiinya,22 the Absolute, the monument of silence, the highest expression of truth in the quest of the sddhaka While the sadhaka ascends the Boro budur on to higher terraces, he proceeds to higher domains of spiritual life. In a similar manner the Buddha gradually manifests himself downwards in order to be approachable to beings. It is the descent of the Divine on this earth . The pilgrimage can be seen as an account of the history of Buddhism and of the doctrine which the Buddha expounded. On the exterior of the platform are the depictions of the inexorable laws of karma. As he enters the first of the circumambulatory ter races, the pilgrim sees the way in which the Buddha prepared for his role by a succession of previous lives (the Jdtakas and avddna panels), is born to his last existence, receives enlightenment and preaches the first sermon in which he expounds the doctrine which releases men from the laws of karma; all of which this monument emphasizes. .udb77b89571a0ff515e2ac40193a0169d , .udb77b89571a0ff515e2ac40193a0169d .postImageUrl , .udb77b89571a0ff515e2ac40193a0169d .centered-text-area { min-height: 80px; position: relative; } .udb77b89571a0ff515e2ac40193a0169d , .udb77b89571a0ff515e2ac40193a0169d:hover , .udb77b89571a0ff515e2ac40193a0169d:visited , .udb77b89571a0ff515e2ac40193a0169d:active { border:0!important; } .udb77b89571a0ff515e2ac40193a0169d .clearfix:after { content: ""; display: table; clear: both; } .udb77b89571a0ff515e2ac40193a0169d { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .udb77b89571a0ff515e2ac40193a0169d:active , .udb77b89571a0ff515e2ac40193a0169d:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .udb77b89571a0ff515e2ac40193a0169d .centered-text-area { width: 100%; position: relative ; } .udb77b89571a0ff515e2ac40193a0169d .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .udb77b89571a0ff515e2ac40193a0169d .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .udb77b89571a0ff515e2ac40193a0169d .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .udb77b89571a0ff515e2ac40193a0169d:hover .ctaButton { background-color: #34495E!important; } .udb77b89571a0ff515e2ac40193a0169d .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .udb77b89571a0ff515e2ac40193a0169d .udb77b89571a0ff515e2ac40193a0169d-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .udb77b89571a0ff515e2ac40193a0169d:after { content: ""; display: block; clear: both; } READ: Art invades craft EssayAlso as a stfipa, the monument symbolizes the moment of the Buddhas own achievement of mrvdna, an event which is not   otherwise illustrated at Borobudur. But the doctrine has more esoteric truths to reveal than the simple historical teachings of Gautama; the story of Sudhanas search for these is now recounted in a stylized and restrained manner, for we are beyond the point of folk narrative and moving into the realm of metaphysics. This becomes clear on the circular terraces, where the reliefs cease, and thence at the Central Stupa where even the Dhyani-Buddhas have disappeared. Yet, if we consider the Dhyani-Buddhas upon the facades and the circu lar terraces as being in a sense the spiritual shell surrounding the whole monument, then it can be seen as cosmos, a universe of which the Central Stupa with its lofty mast, now missing, is the world axis, the Sumeru of the Indian cosmo logies.24 Thus, amazingly, the Borobudur stupa echoes the Buddhist ideologies imbibed in the architectural entities which formed part of it.